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EP216Taking the Stigma Out of the Word ‘Sales’


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Does the word SALES make you cringe? What if you could sell your product or service without being pushy or manipulative? Listen in as Brooke shares 5 ways to improve your sales ability and feel good about it, demonstrating the VALUE of what you offer so people want to invest in YOU!

In this episode, you’ll learn about…

  • [0:31] The stigma around the word ‘sales’ and why we’re ALL in sales to some degree
  • [1:27] 5 ways to improve your sales ability (and feel great about it!)
  • [2:03] Why it’s crucial to start a sales conversation with solutions vs. problems
  • [2:56] How to build relationships with potential clients or customers based on TRUST
  • [3:34] What it looks like to actively listen to prospects and why it’s so important
  • [4:05] The value in sharing a success story with prospective clients
  • [4:27] Focusing on how you stand apart from the competition without putting them down
  • [5:07] How great salespeople show customers the value of their product or service

Show Notes

What comes to mind when you hear the word SALES? Does the idea of selling your product or service make you cringe?

The truth is, we are all in sales to some degree. If you’re pitching an idea to a colleague, starting a business or convincing your kids to do something, you are in sales.

And you absolutely can sell a product or service without being pushy or manipulative.

On this episode of The Live Out Loud Show, Brooke discusses five ways to improve your sales ability and feel good about it, describing how to be solutions-oriented in conversations with potential clients.

Brooke explains how to build relationships based on trust and actively listen to prospective customers, sharing success stories to sell your product or service.

Listen in for insight on standing out from the competition (without putting them down) and learn to demonstrate the value of what you offer so that people are compelled to invest in YOU!


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